Another video interview about different people’s perception of market research! This time, I interviewed one of my professor who teaches market research proposal writing and presentation skills at Boston University. He is also an extremely experienced market researcher with more than 40 years experience, serving as the CEO at HawkPartners, a boutique consulting firm that helps clients make fact-based decisions to guide their marketing and brand strategies.

Sorry again about my bad camera video recording skills, but I think you will like the content : )